TIE Portfolio TLC | The Iconic Expressions

Client Story

“Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type a nd scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages,
Name of the Person

brand strategy

Values

To inspire rebellious imagination: Imagination is the seed of incredible creations. I dare women to use creative power to turn their innermost dreams into reality.

To evoke joy: I see joy as self-love. This motivates me to inspire daily play in my community.

To unleash authenticity: True authenticity is living courageously by your own terms. I dare women to be fearlessly authentic.

Personal Brand Statement

By providing an empowering space that encourages art and play, I help sensitive women to take risks, connect with their inner-child, and craft a peaceful life.

Brand personality & communication

If the brand were a person, how would it be?

Playful, empathetic, simple

UVP – Unique Value Proposition (What)

What do I do that makes me unique?

By offering specialized guidance, leveraging levity, and providing an empowering & inspiring environment, I help sensitive women use art and play to connect with their inner child and craft the joyful life they seek and deserve.

brand identity

TIE Portfolio TLC IMG 3 | The Iconic Expressions

Typography

Playlist Script

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Sofia Pro

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Logo

TIE Portfolio TLC Logo 1 | The Iconic Expressions
TIE Portfolio TLC Logo 2 | The Iconic Expressions
TIE Portfolio TLC Logo 3 | The Iconic Expressions
TIE Portfolio TLC Logo 4 | The Iconic Expressions
TIE Portfolio TLC Logo 5 | The Iconic Expressions
TIE Portfolio TLC Logo 6 | The Iconic Expressions

Brand Colors

Accent

TIE Portfolio TLC Brand Color 1 | The Iconic Expressions

Contrast

TIE Portfolio TLC Brand Color 2 | The Iconic Expressions

Base

TIE Portfolio TLC Brand Color 3 | The Iconic Expressions
TIE Portfolio TLC IMG 2 | The Iconic Expressions

TIE Your Story

To Sucesssss

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